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Best Book Promotion Resources

Our list of articles from our site on book promotion. You can learn everything from paid ads to building an author weksite.

Tracking Productivity Is Key To Becoming A Successful Author

Writer with laptop being productive

When you are writing your next book you are either laser focused or having a major panic attack over getting it written. If you are like me it is the later.

One thing that has helped me is tracking my productivity. I have both a calendar notebook and I keep a record in Evernote software. Must have tried 1000 apps but I keep going back to my trusty pen and paper.

I use Evernote to keep short bullet list of things to do and the notebook as more of a day so I can see what works and what doesn’t. While this system may seem redundant it is what is currently working for me.

The bullet list in Evernote will have things like “Started Facebook ad” and the notebook will have a detailed results of that ad. Why this works for me is because at the end of the week I can go in and look at my bullet points and then open the notebook and see what is working and more importantly not working.

There is a blog post that I wish I wrote over on the Zapier blog about productivity. Even if you adapt a small part of this you will see your workflow become much more focused.

Do you have a better system that you like?

Tuesday Tips For Authors Using Twitter

twitter birdAuthors either love Twitter or hate it. For me it is a necessary evil to have. I use Twitter more as a broadcast platform then a way to communicate back and forth and that is a bad thing to some extent. I am even trying to improve that.

You may not know but I run more sites than just the book promo sites. A good chuck of the traffic to those sites comes from Twitter. I have a lot of it automated and with just a few clicks you can add some automation to your day.

I am not saying automate everything but by having an automated tweet go out every once in a while can’t hurt. Sometimes you can even get your readers to put out a tweet for you. If you have ever submitted a book to our sites you will see in the confirmation email that I ask the users to click a link and send a tweet.

When this tweet goes out it usually has the hashtag I desire to go out with it. I use a service called “Click To Tweet” that I set up back probably 5-10 years ago. It really is a set it and forget it type of thing.

I just came across a great article they wrote about optimizing your Twitter profile and how to improve your tweets to gain search engine traffic.

You can see it here How To Use Twitter To Improve Your Search Ranking.

I have also written several articles on using Twitter:

Using Twitter For Local Book Signings

Finding followers That Want To Read Your Book

How To Get More Followers On Twitter

Tuesday Author Tip Series

author interview

Starting today we are going to start sending tips for authors on Tuesdays. Since I have been running book promotion sites I have picked up a lot of what is working and more importantly what doesn’t work.

I am also going to ask you to reply to the email if you have a tip you want to share with other authors. I am a big believer in sharing and helping others. You can also reply to this email if you have a question. I am always happy to help authors.

I am also a fan of helping authors that don’t have a big budget to promote their books. That is why most of our sites have a free submission option. It doesn’t get as much exposure as the paid featured books of course but it still gets your book out there on our website and social media channels.

Since this is the first Tuesday Tips newsletter I think the best thing to do is remind you of the free stuff our sites offer. Besides the free book submissions of course.

Awesomegang.com

Let’s start off with Awesomegang where we have the free book submission, and  we also have free author interviews. These are done by the author answering a few questions and uploading a headshot. You can do that here. AwesomeGang Author Interview

After we get the form filled out we put it on the site and it goes out to our readers email so they can discover a new author to read. It also goes out in social media and repeats a few times at random for the next year or so.

Pretty-Hot.com

This site was started when we started to get an abundance of romance books submitted to Awesomegang but it has become more that just romance. Just like AwesomeGang we have free book submissions and author interviews. You may see a question or two that are similar to the other sites but this also goes out in email and social and it is free. You can submit your interview here. Pretty-Hot Author Interview

The added bonus to these interviews is you get to put links to your social media accounts and get some followers. We do this on all the author interviews.

BookReaderMagazine.com 

We have the author interviews here as well. Not only does it go on our site it also goes in our newsletter with our featured books. We also repeat them in social every 6 weeks or so. You can see the form here. BookReaderMagazine Author Interview​​​​​​​

DiscountBookMan.com 

There is free book submissions here and the author interview feature will be coming soon.

AwesomeBookPromotion.com

The author interviews here are a little bit more in depth with the questions. I plan on making them longer in the future. These get a great deal of traction with its own newsletter and social media push. You can find it here. Awesome Book Promotion Author Interview

There is a lot of things in this email that can help you get exposure and build your author platform. I suggest that you don’t do all these things at once. Do one site a day or one a week when you find the time.

If you have an author friend or belong to a facebook authors group feel free to share this.

Building Your Author Platform Using Facebook Ads

For the last three weeks I have been writing what is going to be a guide on how to build your author platform. I am going to cover everything including the kitchen sink. (Wonder where that saying comes from.)

As I was doing research I cam across a great video from our friend Jonny Andrews from Author Platform Rocket. In this video he discusses almost exactly how I do my Facebook ads. Figure instead of typing it up I will let Jonny and his white board explain how it works. It really is smart and it works.

Over the next few weeks I am going to have more helpful tips like this one. Join our newsletter for more.

I was a guest on Jonny’s podcast a little while ago. If you want to hear more click here.